By Bicycle Retailer

BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products will be the sole distributor of Benno bicycles, parts and accessories to specialty bicycle retailers in the U.S. beginning with the brand’s model year 2022.

“We’re thrilled to partner with Benno bikes to service authorized retailers in the U.S.,” said Joe Benedict, Director of Distribution Product at Q. “The rider-friendly features and expansive accessory range make Benno Bikes a truly exceptional e-bike brand for specialty retailers. Adding Benno to our existing portfolio of industry-leading bikes, parts, accessories, and service will provide retailers with even more support and options to grow the e-bike category for their own business.”

Benno Baenziger said, “As the founder of Benno Bikes, I’m excited for the support and growth that QBP will provide authorized retailers and our brand. … Q is the industry leader in distribution and service excellence, with four U.S. distribution centers that deliver 1-day ground service to most shops.”

Q said it will support existing authorized Benno retailers with new products in the U.S. and will expand the brand with new retailers beginning next model year. Q will also be the official warranty and service provider for all Benno bikes in the U.S. beginning Sept. 1. Q will be responsible for the diagnosis, process and fulfillment of warranty claims on all model year Benno products. All Bosch-related warranty and service needs will be processed through Bosch.

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